/* ─────────────────────────────────────────────
   A7 Operations — a7operations.com
   Built from Figma: A7-branding › Website › "A7 / Final desktop"
   ───────────────────────────────────────────── */

:root {
  --ink: #0b0b0d;
  --ink-2: #161619;
  --ink-3: #232327;
  --ink-cta: #111114;
  --bone: #f4f3f0;
  --cream: #f8f5ef;
  --sand: #eeebe4;
  --line: rgba(11, 11, 13, 0.1);
  --line-dark: rgba(244, 243, 240, 0.12);
  --muted: #6d6a64;
  --muted-dark: #8f8e94;
  --body-strong: #3f3d39;
  --lime: #e4fd55;
  --plum: #36263a;

  --sans: "Manrope", system-ui, -apple-system, "Segoe UI", sans-serif;

  --gutter: clamp(16px, 4vw, 40px);
  --max: 1200px;
  --nav-h: 80px;
  --ease: cubic-bezier(0.2, 0.8, 0.2, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: calc(var(--nav-h) + 16px); -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--cream);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}
img, video, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
ul, ol { list-style: none; margin: 0; padding: 0; }
h1, h2, h3, h4, p, figure, dl, dd { margin: 0; }
::selection { background: var(--lime); color: var(--ink); }

.skip { position: absolute; left: -999px; top: 8px; z-index: 200; background: var(--lime); color: var(--ink); padding: 8px 12px; border-radius: 4px; font-weight: 700; }
.skip:focus { left: 8px; }
:focus-visible { outline: 2px solid var(--lime); outline-offset: 3px; }

.wrap { width: 100%; max-width: calc(var(--max) + var(--gutter) * 2); margin-inline: auto; padding-inline: var(--gutter); }
.center { text-align: center; display: flex; flex-direction: column; align-items: center; }
.br-d { display: none; }
@media (min-width: 760px) { .br-d { display: inline; } }

/* ── type ── */
.h2 {
  font-weight: 800;
  font-size: clamp(2rem, 3.6vw, 3rem);
  line-height: 0.98;
  letter-spacing: -0.046em;
}
.h2--sm { font-size: clamp(1.9rem, 2.8vw, 2.4rem); letter-spacing: -0.044em; }
.lede { margin-top: 16px; color: var(--muted); font-size: 1.05rem; line-height: 1.6; max-width: 545px; }
.label-caps { display: block; font-weight: 600; font-size: 0.8rem; line-height: 1.55; text-transform: uppercase; letter-spacing: 0.06em; color: var(--muted-dark); }

.chip {
  display: inline-block;
  background: var(--lime);
  color: var(--ink);
  font-weight: 600;
  font-size: 0.9rem;
  line-height: 1;
  letter-spacing: -0.02em;
  padding: 6px 8px 7px;
  border-radius: 2px;
  margin-bottom: 18px;
}
.chip--white { background: #fff; }
.chip--plum { background: var(--plum); color: var(--cream); }

/* ── buttons (label rolls up on hover) ── */
.btn {
  --h: 44px;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  height: var(--h);
  padding: 0 20px;
  overflow: hidden;
  border-radius: 4px;
  background: var(--ink);
  color: var(--bone);
  font-weight: 700;
  font-size: 0.95rem;
  white-space: nowrap;
  margin-top: 24px;
  transition: background 0.25s var(--ease), transform 0.25s var(--ease), box-shadow 0.3s var(--ease);
}
.btn__roll { display: flex; flex-direction: column; align-self: flex-start; transition: transform 0.5s var(--ease); }
.btn__roll > span { display: block; height: var(--h); line-height: var(--h); }
.btn:hover .btn__roll, .btn:focus-visible .btn__roll { transform: translateY(calc(var(--h) * -1)); }
.btn__icon { width: 16px; height: 16px; flex: none; transition: transform 0.4s var(--ease); }
.btn:hover .btn__icon { transform: rotate(-12deg) scale(1.08); }
.btn:active { transform: scale(0.97); }
.btn--lime { background: var(--lime); color: var(--ink); }
.btn--lime:hover { box-shadow: 0 8px 28px -10px rgba(228, 253, 85, 0.55); }
.btn--dark { background: var(--ink); color: var(--bone); }
.btn--sm { --h: 40px; font-size: 0.88rem; margin: 0; }

.link {
  display: inline-flex;
  align-items: center;
  gap: 4px;
  margin-top: 14px;
  font-weight: 700;
  font-size: 0.92rem;
  text-decoration: underline;
  text-underline-offset: 3px;
  text-decoration-thickness: 1px;
}
.link svg { width: 12px; height: 12px; transition: transform 0.3s var(--ease); }
.link:hover { text-decoration-thickness: 2px; }
.link:hover svg { transform: translate(2px, -2px); }

/* ── logo (mask so it inherits color) ── */
.logo-mark {
  display: inline-block;
  background: currentColor;
  -webkit-mask: url("assets/a7-logo.svg") center / contain no-repeat;
  mask: url("assets/a7-logo.svg") center / contain no-repeat;
  aspect-ratio: 608 / 416;
}

/* ───────────── NAV ───────────── */
.nav { position: fixed; inset: 0 0 auto 0; z-index: 100; color: var(--bone); background: var(--ink); transition: box-shadow 0.3s var(--ease); }
.nav.is-scrolled { box-shadow: 0 1px 0 var(--line-dark); }
.nav__bar {
  height: var(--nav-h);
  max-width: calc(var(--max) + var(--gutter) * 2);
  margin-inline: auto;
  padding-inline: var(--gutter);
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
}
.nav__logo { justify-self: start; display: inline-flex; transition: opacity 0.2s; }
.nav__logo:hover { opacity: 0.8; }
.nav__logo .logo-mark { height: 27px; }
.nav__links { display: flex; align-items: center; gap: 32px; }
.nav__link {
  display: inline-flex; align-items: center; gap: 5px;
  font-weight: 500; font-size: 0.95rem; letter-spacing: -0.013em;
  color: var(--bone);
  transition: color 0.2s;
}
.nav__link:hover { color: var(--lime); }
.chev { width: 12px; height: 12px; transition: transform 0.25s var(--ease); }
.nav__drop { position: relative; }
.nav__drop.open .chev { transform: rotate(180deg); }
.nav__drop::after { content: ""; position: absolute; left: -20px; right: -20px; top: 100%; height: 26px; }
.nav__menu {
  position: absolute; top: calc(100% + 22px); left: 50%;
  translate: -50% 0;
  min-width: 250px;
  background: var(--ink-2);
  border: 1px solid var(--line-dark);
  border-radius: 6px;
  padding: 8px;
  display: grid;
  opacity: 0; visibility: hidden; transform: translateY(-6px);
  transition: opacity 0.2s, transform 0.25s var(--ease), visibility 0.2s;
  box-shadow: 0 18px 40px -16px rgba(0, 0, 0, 0.6);
}
.nav__drop.open .nav__menu { opacity: 1; visibility: visible; transform: none; }
.nav__menu a { padding: 9px 10px; border-radius: 4px; font-size: 0.92rem; display: flex; gap: 10px; transition: background 0.2s, color 0.2s, padding 0.25s var(--ease); }
.nav__menu a span { color: var(--muted-dark); font-weight: 600; }
.nav__menu a:hover { background: rgba(244, 243, 240, 0.07); color: var(--lime); padding-left: 14px; }
.nav__cta { justify-self: end; }
.nav__burger { display: none; justify-self: end; width: 40px; height: 40px; position: relative; }
.nav__burger span { position: absolute; left: 10px; right: 10px; height: 2px; background: var(--bone); transition: transform 0.3s var(--ease), top 0.3s var(--ease); }
.nav__burger span:first-child { top: 15px; }
.nav__burger span:last-child { top: 23px; }
.nav.menu-open .nav__burger span:first-child { top: 19px; transform: rotate(45deg); }
.nav.menu-open .nav__burger span:last-child { top: 19px; transform: rotate(-45deg); }
.mobile-menu { display: none; }

@media (max-width: 860px) {
  :root { --nav-h: 64px; }
  .nav__bar { grid-template-columns: 1fr auto; }
  .nav__links, .nav__cta { display: none; }
  .nav__burger { display: block; }
  .mobile-menu {
    display: flex; flex-direction: column; gap: 4px;
    position: fixed; inset: var(--nav-h) 0 0 0;
    background: var(--ink);
    padding: 24px var(--gutter) 40px;
    opacity: 0; visibility: hidden; transform: translateY(-8px);
    transition: opacity 0.25s, transform 0.3s var(--ease), visibility 0.25s;
  }
  .mobile-menu a:not(.btn) { font-weight: 800; font-size: 2.2rem; letter-spacing: -0.045em; line-height: 1.25; }
  .mobile-menu .btn { align-self: flex-start; }
  .nav.menu-open .mobile-menu { opacity: 1; visibility: visible; transform: none; }
}

/* ───────────── HERO ───────────── */
.hero { background: var(--ink); color: var(--bone); padding: 160px 0 64px; overflow: hidden; }
.hero__title {
  font-weight: 800;
  font-size: clamp(2.35rem, 5.2vw, 4.6rem);
  line-height: 0.98;
  letter-spacing: -0.05em;
}
.hero__sub { margin-top: 18px; font-size: clamp(1rem, 1.35vw, 1.19rem); line-height: 1.58; color: rgba(244, 243, 240, 0.85); max-width: 560px; }
.hero .btn { margin-top: 18px; }

.trusted { margin-top: 52px; }
.logos { margin-top: 28px; display: flex; flex-wrap: wrap; justify-content: space-between; gap: 10px 30px; }
.logos li { display: flex; }
.logos img { height: 54px; width: auto; opacity: 0.92; transition: opacity 0.3s, transform 0.4s var(--ease); }
.logos li:hover img { opacity: 1; transform: translateY(-2px); }
.js .trusted.in .logos li { animation: logoIn 0.7s var(--ease) both; }
.js .trusted .logos li { opacity: 0; }
.js .trusted.in .logos li { opacity: 1; }
@keyframes logoIn { from { opacity: 0; transform: translateY(10px); } }

/* marquee */
.marquee { margin-top: 48px; overflow: hidden; mask-image: linear-gradient(90deg, transparent, #000 3%, #000 97%, transparent); -webkit-mask-image: linear-gradient(90deg, transparent, #000 3%, #000 97%, transparent); }
.marquee__track { display: flex; width: max-content; animation: marquee 80s linear infinite; }
.marquee:hover .marquee__track { animation-play-state: paused; }
@keyframes marquee { to { transform: translateX(-50%); } }
.m-card { margin-right: 16px; }
.m-media { height: clamp(220px, 24vw, 320px); border-radius: 6px; overflow: hidden; background: var(--ink-3); }
.m-media img { width: 100%; height: 100%; object-fit: cover; transition: transform 0.6s var(--ease); }
.m-card:hover .m-media img { transform: scale(1.04); }
.ar-v { aspect-ratio: 9 / 16; }
.ar-p { aspect-ratio: 4 / 5; }
.ar-l { aspect-ratio: 16 / 9; }
.m-card figcaption { margin-top: 12px; display: flex; align-items: center; justify-content: center; gap: 6px; font-size: 0.85rem; color: var(--muted-dark); }
.m-card figcaption b { color: var(--bone); font-weight: 600; display: inline-flex; align-items: center; }
.m-card figcaption b::before { content: ""; width: 14px; height: 14px; border-radius: 4px; background: var(--lime); margin-right: 8px; }

.channels { margin-top: 48px; padding-top: 23px; display: flex; flex-direction: column; align-items: center; gap: 16px; }
.channels ul { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; }
.channels li { background: var(--ink-2); border: 1px solid var(--line-dark); border-radius: 4px; padding: 10px 22px; font-weight: 700; font-size: 1rem; letter-spacing: -0.03em; transition: border-color 0.2s, background 0.2s, transform 0.3s var(--ease); }
.channels li:hover { border-color: var(--lime); transform: translateY(-2px); }

/* ───────────── STATS (lime) ───────────── */
.stats { background: var(--lime); padding: clamp(80px, 9vw, 128px) 0; }
.stats__grid { display: grid; grid-template-columns: 528px 1fr; gap: clamp(40px, 7vw, 96px); align-items: center; }
.stats__copy .btn { margin-top: 20px; }
.stats__nums { display: grid; grid-template-columns: repeat(2, minmax(0, 304px)); gap: 24px 0; }
.stat__n {
  font-weight: 800;
  font-size: clamp(3rem, 5.4vw, 4.5rem);
  line-height: 1.1;
  letter-spacing: -0.072em;
  font-variant-numeric: tabular-nums;
}
.stat dd { margin-top: 8px; font-weight: 600; font-size: 0.92rem; line-height: 1.6; color: rgba(11, 11, 13, 0.7); max-width: 190px; }

/* ───────────── CASE STUDIES ───────────── */
.work { padding: clamp(88px, 9vw, 128px) 0; }
.cases { margin-top: 64px; display: grid; grid-template-columns: 1fr 1fr; gap: 72px 36px; }
.case { display: flex; flex-direction: column; min-width: 0; }
.case--wide { grid-column: 1 / -1; display: grid; grid-template-columns: 657fr 487fr; gap: 56px; align-items: center; }
.media {
  position: relative; display: block; width: 100%;
  aspect-ratio: 16 / 9;
  border-radius: 8px; overflow: hidden;
  background: var(--ink);
  isolation: isolate;
}
.media img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform 0.7s var(--ease), filter 0.4s; }
.media::after { content: ""; position: absolute; inset: 0; background: rgba(11, 11, 13, 0); transition: background 0.4s; }
.media:hover img { transform: scale(1.035); }
.media:hover::after { background: rgba(11, 11, 13, 0.12); }
.play {
  position: absolute; left: 50%; top: 50%; translate: -50% -50%; z-index: 1;
  width: 72px; height: 72px; border-radius: 50%;
  background: var(--lime); color: var(--ink);
  display: grid; place-items: center;
  box-shadow: 0 10px 30px rgba(0, 0, 0, 0.35);
  transition: transform 0.35s var(--ease);
}
.play::before { content: ""; position: absolute; inset: 0; border-radius: 50%; border: 2px solid var(--lime); animation: pulse 2.4s var(--ease) infinite; }
@keyframes pulse { 0% { transform: scale(1); opacity: 0.7; } 80%, 100% { transform: scale(1.5); opacity: 0; } }
.play svg { width: 28px; height: 28px; margin-left: 3px; }
.media:hover .play { transform: scale(1.1); }
.case__body { padding-top: 25px; }
.case--wide .case__body { padding-top: 0; }
.case__meta { display: block; font-size: 0.86rem; line-height: 1.6; color: var(--muted); }
.case__title { margin-top: 12px; font-weight: 800; font-size: clamp(1.6rem, 2.4vw, 2.1rem); line-height: 1.02; letter-spacing: -0.045em; }
.case p { margin-top: 12px; color: var(--muted); max-width: 520px; }
.case__stats { margin-top: 30px; display: grid; grid-template-columns: repeat(2, minmax(0, 262px)); }
.case__stats div { display: grid; }
.case__stats b { font-weight: 800; font-size: clamp(2.2rem, 3.4vw, 3rem); line-height: 1.16; letter-spacing: -0.03em; }
.case__stats span { margin-top: 6px; font-size: 0.86rem; font-weight: 600; line-height: 1.6; color: var(--muted); }
.case__stats--lg { display: flex; flex-wrap: wrap; gap: 8px 40px; margin-top: 24px; }
.case__stats--lg b { font-size: clamp(2.3rem, 3.6vw, 3.2rem); line-height: 0.96; letter-spacing: -0.06em; }

/* ───────────── SERVICES ───────────── */
.services { background: var(--ink); color: var(--bone); padding: clamp(88px, 11vw, 128px) 0 clamp(96px, 12vw, 150px); }
.services .h2 { margin-bottom: 0; }
.tabs { margin: 40px auto 0; display: flex; justify-content: center; flex-wrap: wrap; gap: 8px; }
.tabs button {
  font-weight: 700; font-size: 0.92rem;
  padding: 10px 14px; border-radius: 4px;
  background: var(--ink-2); border: 1px solid var(--line-dark); color: rgba(244, 243, 240, 0.72);
  transition: background 0.25s, color 0.25s, border-color 0.25s, transform 0.25s var(--ease);
}
.tabs button span { color: var(--muted-dark); margin-right: 4px; transition: color 0.25s; }
.tabs button:hover { color: var(--bone); border-color: rgba(244, 243, 240, 0.3); transform: translateY(-1px); }
.tabs button[aria-selected="true"] { background: var(--lime); color: var(--ink); border-color: var(--lime); }
.tabs button[aria-selected="true"] span { color: var(--ink); }

.panels { margin-top: 64px; }
.panel { display: grid; grid-template-columns: 0.85fr 1.15fr; gap: clamp(32px, 6vw, 80px); align-items: center; }
.js .panel:not(.is-active) { display: none; }
.js .panel.is-active .panel__copy > * { animation: panelIn 0.6s var(--ease) both; }
.js .panel.is-active .panel__copy > *:nth-child(2) { animation-delay: 0.05s; }
.js .panel.is-active .panel__copy > *:nth-child(3) { animation-delay: 0.1s; }
.js .panel.is-active .panel__copy > *:nth-child(4) { animation-delay: 0.15s; }
.js .panel.is-active .panel__media { animation: panelIn 0.7s 0.1s var(--ease) both; }
@keyframes panelIn { from { opacity: 0; transform: translateY(16px); } }
.panel + .panel { margin-top: 80px; }
.js .panel + .panel { margin-top: 0; }
.panel__num { display: block; font-weight: 600; font-size: 1.4rem; letter-spacing: -0.03em; color: var(--lime); margin-bottom: 10px; }
.panel__title { font-weight: 800; font-size: clamp(2rem, 3.4vw, 2.9rem); line-height: 1; letter-spacing: -0.045em; }
.arrow-list { margin-top: 22px; display: grid; gap: 10px; }
.arrow-list li { font-size: 0.98rem; line-height: 1.47; color: rgba(244, 243, 240, 0.78); padding-left: 22px; position: relative; max-width: 420px; }
.arrow-list li::before { content: "→"; position: absolute; left: 0; color: var(--lime); }
.panel .btn { margin-top: 26px; }

.panel__media { position: relative; }
.proof { position: relative; display: grid; gap: 12px; }
.proof img { width: 100%; border-radius: 6px; }
.proof__cap { margin-top: 16px; font-size: 0.88rem; color: var(--muted-dark); }
.proof__cap b { color: var(--bone); }
.proof--tweets { grid-template-columns: 1fr 1fr; align-items: start; }
.proof--tweets img { aspect-ratio: 3 / 4; object-fit: cover; object-position: top; }
.proof--yt { grid-template-columns: 1fr 1fr; }
.proof--yt .yt-thumb { grid-column: 1 / -1; aspect-ratio: 16 / 7; object-fit: cover; }
.proof--ig { grid-template-columns: repeat(4, 1fr); }
.proof--ig img { aspect-ratio: 4 / 5; object-fit: cover; }
.proof--ig img:nth-child(odd) { transform: translateY(18px); }
.proof--ugc { grid-template-columns: repeat(4, 1fr); }
.proof--ugc img { aspect-ratio: 9 / 16; object-fit: cover; }
.mini-stats { margin-top: 12px; display: grid; grid-template-columns: repeat(3, 1fr); background: var(--plum); border-radius: 6px; }
.mini-stats div { padding: 20px 22px; display: grid; }
.mini-stats div + div { border-left: 1px solid rgba(244, 243, 240, 0.16); }
.mini-stats b { font-weight: 700; font-size: clamp(1.8rem, 3vw, 2.6rem); letter-spacing: -0.05em; line-height: 1; }
.mini-stats span { margin-top: 6px; font-size: 0.88rem; color: rgba(244, 243, 240, 0.72); }
.proof--clip { grid-template-columns: 0.8fr 1.2fr 0.8fr; align-items: center; }
.proof--clip > img { aspect-ratio: 9 / 16; object-fit: cover; }
.clip-card { position: relative; background: var(--bone); color: var(--ink); border-radius: 6px; padding: 26px 22px 22px; }
.clip-card__head { font-size: 0.82rem; font-weight: 600; color: var(--muted); }
.clip-card__big { margin-top: 10px; display: grid; }
.clip-card__big b { font-weight: 800; font-size: clamp(2.2rem, 3.6vw, 3.1rem); letter-spacing: -0.06em; line-height: 1; color: #0f8a55; }
.clip-card__big span, .clip-card__row span { font-size: 0.82rem; color: var(--muted); }
.clip-card__row { margin-top: 18px; padding-top: 16px; border-top: 1px solid var(--line); display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; }
.clip-card__row div { display: grid; }
.clip-card__row b { font-weight: 700; font-size: 1.3rem; letter-spacing: -0.04em; line-height: 1.1; }

.circles { display: flex; justify-content: center; padding: 10px 0; }
.circle {
  width: clamp(150px, 15vw, 206px); aspect-ratio: 1; border-radius: 50%;
  background: #c9cace; color: var(--ink);
  border: 2px solid var(--ink);
  display: flex; flex-direction: column; align-items: center; justify-content: center; text-align: center;
  padding: 22px;
  font-weight: 600; font-size: clamp(0.95rem, 1.2vw, 1.12rem); line-height: 1.17; letter-spacing: -0.03em;
  transition: transform 0.4s var(--ease);
}
.circle + .circle { margin-left: -12px; }
.circle span { font-weight: 400; font-size: 0.76rem; text-transform: uppercase; letter-spacing: 0.1em; color: #55555c; margin-bottom: 8px; }
.circle:nth-child(2) { background: var(--lime); z-index: 1; }
.circle:hover { transform: translateY(-6px); }
.js .panel.is-active .circle { animation: circleIn 0.7s var(--ease) both; }
.js .panel.is-active .circle:nth-child(2) { animation-delay: 0.12s; }
.js .panel.is-active .circle:nth-child(3) { animation-delay: 0.24s; }
@keyframes circleIn { from { opacity: 0; transform: scale(0.85); } }

/* ───────────── PLAYBOOK ───────────── */
.playbook { padding-top: clamp(96px, 11vw, 128px); }
.playbook__grid { display: grid; grid-template-columns: 299px 1fr; gap: clamp(32px, 6vw, 80px); align-items: start; }
.playbook__head { position: sticky; top: calc(var(--nav-h) + 40px); }
.numlist li { display: grid; grid-template-columns: 52px 1fr; padding: 34px 0; border-bottom: 1px solid var(--line); }
.numlist li:first-child { padding-top: 0; }
.numlist li:last-child { border-bottom: 0; }
.numlist__n { font-weight: 600; font-size: 0.95rem; padding-top: 8px; }
.numlist h3 { font-weight: 800; font-size: clamp(1.5rem, 2.3vw, 2rem); line-height: 1; letter-spacing: -0.044em; }
.numlist p { margin-top: 14px; color: var(--muted); max-width: 566px; line-height: 1.63; }
.numlist p + p { margin-top: 0; }

/* ───────────── RECEIPTS / DASH ───────────── */
.receipts { padding: clamp(96px, 11vw, 128px) 0 96px; }
.receipts .lede { margin-top: 14px; }
.dash {
  margin: 64px auto 0;
  max-width: 1040px;
  background: #fff;
  border-radius: 16px;
  padding: clamp(18px, 3vw, 32px);
  box-shadow: 0 1px 0 rgba(11, 11, 13, 0.04), 0 30px 80px -30px rgba(11, 11, 13, 0.28), 0 0 0 8px rgba(11, 11, 13, 0.035);
}
.dash__top { display: flex; justify-content: space-between; align-items: center; gap: 16px; flex-wrap: wrap; padding-bottom: 20px; border-bottom: 1px solid var(--line); }
.dash__brand { display: grid; line-height: 1.3; }
.dash__brand b { font-weight: 700; font-size: 1.15rem; letter-spacing: -0.03em; }
.dash__brand span { font-size: 0.86rem; color: var(--muted); }
.dash__range { font-size: 0.82rem; color: var(--muted); }
.dash__kpis { margin-top: 20px; display: grid; grid-template-columns: repeat(4, 1fr); gap: 12px; }
.kpi { background: var(--cream); border-radius: 10px; padding: 16px 16px 10px; display: grid; transition: transform 0.35s var(--ease), box-shadow 0.35s var(--ease); }
.kpi:hover { transform: translateY(-3px); box-shadow: 0 12px 24px -16px rgba(11, 11, 13, 0.35); }
.kpi span { font-size: 0.82rem; font-weight: 600; color: var(--muted); }
.kpi b { margin-top: 2px; font-weight: 700; font-size: clamp(1.15rem, 1.9vw, 1.55rem); letter-spacing: -0.04em; font-variant-numeric: tabular-nums; }
.kpi svg { margin-top: 12px; width: 100%; height: 44px; overflow: visible; }
.kpi path { fill: none; stroke-width: 2; stroke-linejoin: round; vector-effect: non-scaling-stroke; }
.js .dash .kpi svg { clip-path: inset(-10% 100% -10% 0); transition: clip-path 1.8s var(--ease) 0.2s; }
.js .dash.in .kpi svg { clip-path: inset(-10% 0 -10% 0); }
.js .dash.in .kpi:nth-child(2) svg { transition-delay: 0.35s; }
.js .dash.in .kpi:nth-child(3) svg { transition-delay: 0.5s; }
.js .dash.in .kpi:nth-child(4) svg { transition-delay: 0.65s; }
.kpi:nth-child(1) path { stroke: #3b6cf6; }
.kpi:nth-child(2) path { stroke: #15a36b; }
.kpi:nth-child(3) path { stroke: #8b5cf6; }
.kpi:nth-child(4) path { stroke: #e8912d; }
.dash__posts { margin-top: 20px; }
.dash__label { font-size: 0.86rem; font-weight: 700; display: block; margin-bottom: 12px; }
.dash__grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 12px; }
.dash__grid img { width: 100%; aspect-ratio: 235 / 366; object-fit: cover; border-radius: 8px; transition: transform 0.4s var(--ease); }
.dash__grid img:hover { transform: scale(1.02); }
.dash__foot { margin-top: 18px; padding: 14px 16px; border: 1px solid var(--line); border-radius: 10px; display: flex; justify-content: space-between; font-size: 0.9rem; font-weight: 600; }
.dash__foot b { color: var(--muted); }

/* ───────────── STEPS ───────────── */
.steps { background: var(--ink); color: var(--bone); padding: clamp(88px, 11vw, 128px) 0; }
.steps .chip { margin-bottom: 0; }
.steps__grid { margin-top: 64px; display: grid; grid-template-columns: repeat(4, 1fr); gap: 32px; }
.steps__grid li { padding-top: 22px; border-top: 1px solid var(--line-dark); position: relative; }
.steps__grid li::before { content: ""; position: absolute; left: 0; top: -1px; height: 1px; width: 0; background: var(--lime); transition: width 1.1s var(--ease); }
.js .steps__grid li.in::before { width: 100%; }
.js .steps__grid li:nth-child(2).in::before { transition-delay: 0.1s; }
.js .steps__grid li:nth-child(3).in::before { transition-delay: 0.2s; }
.js .steps__grid li:nth-child(4).in::before { transition-delay: 0.3s; }
.step__k { display: block; font-size: 0.88rem; line-height: 1.6; text-transform: uppercase; color: var(--lime); }
.steps__grid h3 { margin-top: 16px; font-weight: 800; font-size: clamp(1.5rem, 2vw, 1.75rem); line-height: 1.2; letter-spacing: -0.02em; }
.steps__grid p { margin-top: 14px; font-size: 1rem; line-height: 1.63; color: rgba(244, 243, 240, 0.86); }

/* ───────────── FAQ ───────────── */
.faq { padding: clamp(96px, 11vw, 128px) 0; }
.faq__grid { display: grid; grid-template-columns: 360px 1fr; gap: 72px; align-items: start; }
.acc { display: grid; gap: 10px; }
.acc details { background: rgba(11, 11, 13, 0.05); border-radius: 4px; transition: background 0.25s; }
.acc details:hover, .acc details[open] { background: rgba(11, 11, 13, 0.08); }
.acc summary {
  list-style: none; cursor: pointer;
  display: flex; align-items: center; justify-content: space-between; gap: 20px;
  padding: 15px 14px 16px 18px;
  font-size: 0.98rem; line-height: 1.6; color: var(--body-strong);
}
.acc summary::-webkit-details-marker { display: none; }
.acc summary i { flex: 0 0 22px; height: 22px; border-radius: 3px; background: var(--ink); position: relative; transition: transform 0.35s var(--ease), background 0.25s; }
.acc summary:hover i { background: var(--plum); }
.acc summary i::before, .acc summary i::after { content: ""; position: absolute; left: 50%; top: 50%; width: 10px; height: 2px; background: var(--bone); translate: -50% -50%; transition: transform 0.35s var(--ease); }
.acc summary i::after { transform: rotate(90deg); }
.acc details[open] summary i { transform: rotate(180deg); }
.acc details[open] summary i::after { transform: rotate(0deg); }
.acc__body { overflow: hidden; }
.acc__body p { padding: 0 56px 20px 18px; color: var(--muted); line-height: 1.65; }

/* ───────────── FINAL CTA ───────────── */
.cta { position: relative; overflow: hidden; background: var(--ink-cta); color: var(--bone); padding: clamp(120px, 16vw, 230px) 0; }
.cta__ghost { position: absolute; left: 50%; top: 50%; height: 150%; color: rgba(244, 243, 240, 0.045); pointer-events: none; translate: -50% -50%; will-change: transform; }
.cta .wrap { position: relative; }
.cta__kicker { font-size: clamp(1rem, 1.3vw, 1.1rem); color: rgba(244, 243, 240, 0.7); }
.cta__title { margin-top: 20px; font-weight: 700; font-size: clamp(3.6rem, 10vw, 8.5rem); line-height: 0.96; letter-spacing: -0.06em; }
.cta .btn { margin-top: 36px; }

/* ───────────── FOOTER ───────────── */
.footer { background: var(--sand); padding: 96px 0 40px; color: var(--body-strong); }
.footer__grid { display: grid; grid-template-columns: 324px 216px 270px 1fr; gap: 40px; }
.footer__brand { display: flex; flex-direction: column; align-items: flex-start; }
.footer__brand .logo-mark { height: 36px; margin-bottom: 20px; color: var(--ink); }
.footer__brand b { font-weight: 800; font-size: 1.55rem; letter-spacing: -0.045em; line-height: 1.05; color: var(--ink); }
.footer__brand span { margin-top: 4px; font-size: 0.86rem; color: var(--muted); }
.footer nav { display: flex; flex-direction: column; gap: 8px; align-items: flex-start; }
.footer h4 { font-weight: 700; font-size: 0.86rem; line-height: 1.75; margin-bottom: 6px; }
.footer nav a { display: inline-block; font-size: 0.86rem; line-height: 1.75; transition: color 0.2s, transform 0.25s var(--ease); }
.footer nav a svg { display: inline-block; width: 11px; height: 11px; margin-left: 2px; vertical-align: -1px; }
.footer nav a:hover { color: var(--ink); transform: translateX(3px); }
.footer__base { margin-top: 48px; }
.footer__base { display: flex; justify-content: space-between; font-size: 0.86rem; color: var(--muted); position: relative; padding-top: 24px; }
.footer__base::before { content: ""; position: absolute; top: 0; left: 0; right: 0; height: 1px; background: rgba(11, 11, 13, 0.7); }

/* ───────────── MODAL (X + YouTube embeds) ───────────── */
.modal {
  width: min(600px, calc(100vw - 32px));
  max-height: calc(100vh - 48px);
  padding: 56px 24px 24px;
  border: 1px solid var(--line-dark);
  border-radius: 10px;
  background: var(--ink-2);
  color: var(--bone);
  overflow-y: auto;
}
.modal.is-video { width: min(1000px, calc(100vw - 32px)); }
.modal::backdrop { background: rgba(11, 11, 13, 0.8); backdrop-filter: blur(6px); }
.modal[open] { animation: modalIn 0.45s var(--ease); }
@keyframes modalIn { from { opacity: 0; transform: translateY(16px) scale(0.98); } }
.modal__close { position: absolute; top: 12px; right: 12px; width: 36px; height: 36px; border-radius: 50%; background: rgba(244, 243, 240, 0.08); display: grid; place-items: center; transition: background 0.2s, transform 0.3s var(--ease); }
.modal__close:hover { background: var(--lime); color: var(--ink); transform: rotate(90deg); }
.modal__close svg { width: 18px; height: 18px; }
.modal__body { min-height: 120px; display: grid; place-items: center; }
.modal__body .twitter-tweet { margin: 0 auto !important; }
.modal__video { position: relative; width: 100%; aspect-ratio: 16 / 9; border-radius: 6px; overflow: hidden; background: #000; }
.modal__video iframe { position: absolute; inset: 0; width: 100%; height: 100%; border: 0; }
.modal__loading { font-size: 0.95rem; color: var(--muted-dark); text-align: center; }
.modal__loading .link { margin-top: 0; color: var(--lime); }
.modal__out { display: flex; width: max-content; margin: 18px auto 0; color: var(--lime); }

/* ───────────── REVEAL ───────────── */
.js .reveal { opacity: 0; transform: translateY(22px); transition: opacity 0.8s var(--ease), transform 0.9s var(--ease); }
.js .reveal.in { opacity: 1; transform: none; }
.js .hero__title.reveal { transition-duration: 1s, 1.1s; }
.js .hero__title.reveal:not(.in) { transform: translateY(34px); }

/* ───────────── RESPONSIVE ───────────── */
@media (max-width: 1180px) {
  .stats__grid { grid-template-columns: 1fr 1fr; }
  .logos { justify-content: flex-start; gap: 10px 32px; }
  .footer__grid { grid-template-columns: 1.2fr 0.8fr 1fr 1fr; }
}

@media (max-width: 1080px) {
  .panel { grid-template-columns: 1fr; }
  .circle { width: clamp(130px, 28vw, 200px); }
  .steps__grid { grid-template-columns: 1fr 1fr; gap: 48px 32px; }
}

@media (max-width: 860px) {
  .hero { padding-top: 132px; }
  .stats__grid, .playbook__grid, .faq__grid { grid-template-columns: 1fr; }
  .stats__grid { gap: 48px; }
  .playbook__head { position: static; }
  .faq__grid { gap: 32px; }
  .cases { grid-template-columns: 1fr; gap: 56px; }
  .case--wide { grid-template-columns: 1fr; gap: 0; }
  .case--wide .case__body { padding-top: 25px; }
  .dash__kpis { grid-template-columns: 1fr 1fr; }
  .footer__grid { grid-template-columns: 1fr 1fr; }
  .footer__brand { grid-column: 1 / -1; }
}

@media (max-width: 640px) {
  .trusted { margin-top: 44px; }
  .logos { gap: 6px 20px; justify-content: center; }
  .logos img { height: 44px; }
  .marquee { margin-top: 40px; }
  .stats__nums { grid-template-columns: 1fr 1fr; gap: 28px 16px; }
  .tabs { justify-content: flex-start; flex-wrap: nowrap; overflow-x: auto; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); scrollbar-width: none; }
  .tabs::-webkit-scrollbar { display: none; }
  .tabs button { flex: 0 0 auto; }
  .panels { margin-top: 44px; }
  .proof--ig, .proof--ugc { grid-template-columns: 1fr 1fr; }
  .proof--ig img:nth-child(odd) { transform: none; }
  .proof--clip { grid-template-columns: 1fr 1fr; }
  .proof--clip .clip-card { grid-column: 1 / -1; grid-row: 1; }
  .mini-stats div { padding: 16px 14px; }
  .circles { flex-direction: column; align-items: center; }
  .circle + .circle { margin-left: 0; margin-top: -14px; }
  .circle { width: 168px; padding: 18px; font-size: 0.95rem; }
  .case__stats { grid-template-columns: 1fr 1fr; gap: 0 16px; }
  .numlist li { grid-template-columns: 38px 1fr; padding: 28px 0; }
  .dash__grid { grid-template-columns: 1fr 1fr; }
  .steps__grid { grid-template-columns: 1fr; gap: 40px; }
  .acc__body p { padding-right: 18px; }
  .footer__base { flex-direction: column; gap: 6px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .marquee__track { animation: none; }
  .marquee { overflow-x: auto; }
  .play::before { animation: none; }
  .js .reveal, .js .trusted .logos li { transition: none; animation: none; opacity: 1; transform: none; }
  .js .dash .kpi svg { clip-path: none; transition: none; }
  .btn__roll, .js .panel.is-active .panel__copy > *, .js .panel.is-active .panel__media, .js .panel.is-active .circle { transition: none; animation: none; }
}